Introducing the AI Pricing Engine in Auto Hauler Exchange

We’re excited to introduce a major enhancement in Auto Hauler Exchange: the AI Pricing Engine — built to keep your loads competitive, reduce manual effort, and move vehicles faster.

Smarter Pricing, Less Effort

Prices listed on Auto Hauler Exchange are posted directly by you, the shipper, and that entire listed price is given to the carrier to move the load. But, just because you list a load at a specific rate doesn’t mean a carrier is willing to move it at that rate. The market dictates the rate. Sometimes a slight rate adjustment is necessary to move the load in a timely manner. And, as we all know, time is money. 

The AI Pricing Engine continuously monitors your listings and automatically adjusts pricing when market conditions shift. Your loads stay competitive without any extra work — saving time while improving results.

• Faster Moves: Loads using the AI Pricing Engine book on average 7–8 hours sooner and are delivered over 25 hours faster.
• Optimized Pricing: AI-driven updates secure moves about 5% cheaper than manual adjustments while still ensuring speed.
• Continuous monitoring: Pricing is reevaluated every 30 minutes, with updates only when beneficial.
  

How It Works

The AI Pricing Engine combines multiple layers of intelligence in order to update your listing price to the optimal rate:

• Carrier Rejection Intelligence: Reacts to real-time carrier behavior, so your load doesn’t sit idle if the market says the price is too low.
• Urgency Intelligence: Helps ensure time-sensitive loads get picked up faster by adjusting prices more aggressively when timing really matters.
• Cancellation Intelligence: Tailors how fast the AI reprices your load based on why it was canceled, so you recover quickly without over-adjusting.
• Market Route Intelligence: Looks at historical data for similar routes and equipment types to fine-tune your pricing. 

The tool is taking all the route and load data available to market your load at the best rate so you don’t have to. 

To learn how to turn on the AI Pricing Engine for either your entire account, or just a single load, you can read our Guide to the AI Pricing Engine.

Built-in Safeguards

We have built in measures to ensure the AI Pricing Engine will behave in your best interest. For example, the AI Pricing Engine will not automatically adjust a price to be over your max bid for that load.

Additional safeguards include: 

• Approval Alerts when a load reaches its maximum price cap so you can decide if you want to increase your max.
• Triggered Overrides that pause automation for 24 hours when you make manual changes.
• Continuous Monitoring that reassesses market conditions every 30 minutes.
  

Why It Matters

Auto Hauler Exchange is on a mission to eliminate the inefficiencies in vehicle transportation. The back and forth emails to brokers and the waiting game to hear if your vehicle is on its way are longer necessary. By using the AI Pricing Engine on Auto Hauler Exchange, you are leveraging technology that emphasizes: 

Efficiency — reduces manual work on pricing
Speed — vehicles get booked faster
Value — keeps pricing sharp without overpaying

With the AI Pricing Engine, Auto Hauler Exchange delivers greater speed at the optimal price — helping you move vehicles smarter, faster, and with less effort.

Activate the AI Pricing Engine Today

The AI Pricing Engine is now live across the Exchange. List your vehicles, and let AI keep your pricing competitive. 

Turn on the AI Pricing Engine for your entire account or a single load today. Learn how in this step-by-step guide or watch the video below.